Video Series

Ask the
ISO Expert

Straight answers to the most pressing ISO questions, so your team can make smarter energy decisions with confidence. Three seasons covering the essentials, common myths, and executive-level strategy for energy leaders in deregulated markets.

SEASON 1
Introduction to the Essentials
5 Episodes
SEASON 2
Mythbusters
3 Episodes
SEASON 3
Executive Briefs
6 Episodes
Eugene Garcia
Eugene Garcia
President, ECM Energy Management Services
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Season 1

The Essentials

Season 1: Introduction to the Essentials

The foundational ISO concepts every energy decision-maker should understand. Start here if you are new to deregulated markets or need to get your team up to speed fast.

01

The Essentials

What is the ISO

What is the ISO (Independant Service Operator)?

What are the main components of commodity and how the ISO pricing is set

What are the main components of commodity and how the ISO pricing is set?

How can you participate in the ISO market?

How can you participate in the ISO market?

ISO market participation & why it matters

ISO market participation & why it matters

ISO Member Advantages

ISO Member Advantages

Season 2

Mythbusters

Season 2: Mythbusters

Separating fact from fiction in the ISO world. Eugene addresses the three most common misconceptions energy leaders carry into market decisions, and why they are costly.

02

Mythbusters

The ISO Market is too complicated

The ISO Market is too complicated (to even try)

We deal in Billions, so millions aren’t significant

We deal in Billions, so millions aren’t significant

Energy is Just a Pass through for us

Energy is Just a Pass through for us

Season 3

Executive Briefs

Season 3: Executive Briefs

For sophisticated buyers already exploring ISO Direct who are ready to go deeper. 6 episodes covering power capacity, ISO Direct participation, DER infrastructure, and data center expansion strategy.

6

Coming October 2026

03

Executive Briefs

Upcoming Episodes

October - November  ·  2026
Season 3 ECM The Strategic Power Options Data Centers and Enterprises Overlook in Constrained Markets

The Strategic Power Options Data Centers and Enterprises Overlook in Constrained Markets

October 2026
Season 3 ECM How ISO Direct Membership Better Enables Market Response

How ISO Direct Participation Improves Your Ability to Secure Power

October 2026
Season 3 ECM What Large Energy Buyers Gain From ISO Direct Market Participation

What Large Energy Buyers Gain From ISO Direct Market Participation

October 2026
Season 3 ECM How ISO Direct Participation Improves Your Ability to Secure Power

How ISO Direct Membership Better Enables Market Response

October 2026
Season 3 ECM What Integrated Supply and Demand Management Unlocks for DERs

What Integrated Supply and Demand Management Unlocks for DER’s

November 2026
Season 3 ECM The Mistakes That Stall Large-Scale Data Center Expansion

The Mistakes That Stall Large-Scale Data Center Expansion

November 2026
Season 3 releases October 2026
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